The Magazine Online
Fitness Business Canada (FBC) is the primary trade publication in Canada for owners, managers, directors and staff of health and fitness facilities. We are pleased to offer FBC in two formats: A traditional hard-copy version and our new e-magazine.
The e-magazine offers all the benefits of the traditional magazine plus more! Read the full magazine online - anywhere you have an internet connection. Or, download it and read it later. Your Choice.
| 2012 | 2011 | 2010 | 2009 |
2011 Back Issues
November / December 2011
Features for this Issue:
- On The Cover - Changing the Culture of Your Club
Businesses and their culture change as years pass. To make transitions smooth, get your staff involoved, define the the new culture and model the new values.
- Marketing - 5 Marketing Ideas that Won't Break the Bank
Increase customer loyalty and brand awareness with these cost-effective strategies. - Facility Profile - Review, Revamp, Reinvent
Fierce compettition and a consultant's advice create success for The Fitness Firm.
- Product Focus - Get On and Go!
Ellipticals give cardio competitors a run for their money. - Plus....
Great Canadian Fitness Sale
Your Business - Going from Solo to Multiple
Workouts - Small Group, Big Results
Look Fight Ready with an MMA Workout
September / October 2011
Features for this Issue:
- On the Cover - Building Healthy Communities
Surrey, B.C.'s newest recreation facility wows with its architecture, equipment and programming.
- Management - Marketing Your Club
- Industry Advocacy - Fighting for the Industry
Fitness Industry Council of Canada celebrates six years and counts its successes.
- Product Focus - The Free Weight Workout
Dumbbells and barbells continue to be a timeless resistance training tool. - Plus....
2012 Canadian Products & Services Directory
Member Services - Understanding Overweight Prospect's Needs
Community Connection - Grow the demand for your fitness business with this secret to success.
Workouts - Building an Athletic Centered Core
July / August 2011
Features for this Issue:
- On the Cover - Building Foundational Strength for Young Athletes
Help young athletes build strength and confidence with appropriate strength training methodologies.
- Management - Climbing to Leadership Success
- Legal - You're Fired!
How to limit your liability when terminating with and without cause
- Product Focus - Get in the Game!
Interactive equipment puts fun into fitness for children and youth - Plus....
Facility Profile: Beating the Odds
Programming: Getting Active After Cancer Treatment
Supplier Profile - Precor focuses on improving the way people improve themselves
Conference Spolight - 2011 canfitpro Toronto
May / June 2011
Features for this Issue:
- On the Cover - All About the Members
Gym-Max focuses on members and celebrates success.
- Management - Club Financials
An Uptick in 2010 - Compensation - The M Word
Is it better to pay personal trainers hourly, on salary, commision or a mix?
- Product Focus - Functional Trainers
Satisfy a wide mix of members by including a functional trainer on your workout floor. - Plus....
Manager Profile: Wisdom Through Experience
Programming: Pilates Helps Athletes Reach Full Potential
Workouts - Get Fired Up!
Pointers for Writing Blog Posts
March / April 2011
Features for this Issue:
- On the Cover - Appealing to Eve
Pay attention to the details to build loyalty and retain your female members.
- Management - Manager Guest Traffic Properly to Maximize Sales
Create a guest procedure process to accelerate and increase new member sales and referrals. - Facility Profile - Mixing MMA with Fitness - Canadian Style
Fitness Kickboxing Canada National Training Development Centre, Orangville Ontario
- Product Focus - Club Management Software
Let the right software help pilot your club through good times and tough times. - Plus....
Facility Management: Noisy Neighbours
Retention: Here Today, Gone Tomorrow?
Workouts - Get Outside!
Pointers for Writing Blog Posts
January / Febuary 2011
Features for this Issue:
- Special Feature - The Year Ahead 2011
Meet five outstanding industry professionals dedicated to serving the health and fitness needs of Canadians and willing to share their outlook and advice.
- Management - Plug the Leaks
Club owners share ideas to help transform your club from high turnover to high retention. - Facility Profile - Weathering the Storm
Refine Fitness defies the odds in a city with high unemployment and economic troubles.
- Product Focus - Treadmills
Tried and True...What makes the treadmill endure? - Plus....
2011 Canadian Certification Education and Training Directory
Conference: Quantum Insights at IHRSA 2011
Workouts - 3D Strength
Nutrition Education for the Fitness Professional
| 2012 | 2011 | 2010 | 2009 |
